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Meet the founder

Hi, I'm Lily.

Founder of Caff Off. Former registered nurse. Reformed coffee addict. Matcha lover.
Lily, founder of Caff Off
Yep, that's me.
1

Our origin

Before Caff Off, I was a registered nurse working long, unpredictable shifts. Like most of healthcare, I survived them on coffee - two cups before rounds, another at midmorning, sometimes a fourth on a hard day.

By the time I was off-shift my hands were buzzing, my sleep was wrecked, and the line between tired and wired had blurred into one constant hum.

Lily in nursing scrubs
2

The matcha switch

So I did what a lot of people do - I swapped coffee for matcha. Less caffeine. The same calm focus. A ritual that felt better than another paper cup at the nurses' station.

It helped. For a while. But matcha still has caffeine, and my body had gotten so sensitive that even a single ceremonial bowl could send me into the same spiral. Racing heart. Restless nights.

Matcha bowl being whisked
Why isn't there a matcha that tastes amazing, feels amazing, and doesn't mess with your nervous system?
3

So I flew to Japan

That question - asked at 2am after another sleepless shift - is how Caff Off was born. So I booked a flight to Kyoto on a mission: find a way to keep the matcha and lose the caffeine, without compromising on either.

I spent weeks with traditional tea families in the Kyoto mountains, tasting, learning and testing. Eventually we landed on a patented, all-natural water absorption process that gently removes the caffeine without touching the flavor or the antioxidants. No chemical solvents. No weird aftertaste. Just real ceremonial-grade matcha with 90% less caffeine.

And because I'm a nurse first, I wasn't going to ship anything I couldn't verify. Every claim on the product page is backed by independent lab testing. Numbers, not vibes.

Lily in Kyoto, Japan
4

For people like us

We're a small, passionate team building something we wished existed when we needed it - for healthcare workers, anxious mornings, pregnancy, postpartum, sober months, caffeine-sensitive bodies, and anyone who's ever stood in front of the matcha aisle and felt like they had to give it up.

Whether you're here for better sleep, sharper focus, or just a calmer cup of matcha - welcome to the matcha family.

Customer enjoying matcha at home

With love,

Lily
Founder, Caff Off

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Single-origin, ceremonial-grade, naturally decaffeinated. Lab-verified. Backed by a 14-day money-back guarantee.

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